Certificate Course in Media Management
Duration: 24 hours
Mode: Hybrid; Spread over six weeks
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Class size: 15-25
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Introduction to Intercultural Communication: An overview of the principles, theories, and importance of intercultural communication, including the impact of cultural differences on communication styles, norms, and perceptions.
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Cultural Awareness and Sensitivity: Techniques for developing cultural awareness and sensitivity, including understanding one's own cultural biases and assumptions, and recognizing and respecting cultural differences in others.
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Cross-Cultural Communication Styles: Examination of different communication styles and cultural preferences across cultures, including direct vs. indirect communication, high-context vs. low-context communication, and individualistic vs. collectivistic communication.
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Verbal and Nonverbal Communication: Understanding the role of verbal and nonverbal cues in intercultural communication, including language, gestures, facial expressions, body language, and proxemics.
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Digital Intercultural Communication: Navigating cultural differences in online communication, including social media, email, and virtual meetings.
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Cultural Values and Beliefs: Exploration of cultural values, beliefs, and worldviews that shape communication patterns and behaviors, including concepts such as power distance, uncertainty avoidance, and masculinity/femininity.
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Cultural Intelligence (CQ): Developing and measuring cultural intelligence.
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Cultural Competence Development: Strategies for developing cultural competence, including empathy, open-mindedness, flexibility, and the ability to adapt communication styles to different cultural contexts.
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Interpersonal Relationships Across Cultures: Techniques for building and maintaining effective interpersonal relationships across cultures, including strategies for building trust, rapport, and mutual understanding.
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Conflict Resolution and Negotiation: Skills for managing conflicts and resolving differences in intercultural contexts, including techniques for effective negotiation and compromise across cultural boundaries.
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Intercultural Communication in the Workplace: Understanding the role of intercultural communication in diverse workplace environments, including strategies for fostering inclusive communication, managing multicultural teams, and resolving conflicts.
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Intercultural Communication in Global Business: Techniques for communicating effectively in global business settings, including intercultural negotiation, business etiquette, and strategies for building successful international partnerships.
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Media and Intercultural Communication: Exploration of how media and technology influence intercultural communication, including representation of cultures in media, cultural stereotypes, and opportunities for cross-cultural exchange.
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Ethical Considerations in Intercultural Communication: Discussion of ethical considerations in intercultural communication, including respect for cultural diversity, avoiding stereotypes and discrimination, and promoting inclusivity and equity.
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Personal Cultural Identity Development: Exercises for students to explore and articulate their own cultural identities.
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Future Trends in Intercultural Communication: Emerging trends and challenges in intercultural communication.